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Technology is reshaping the ecommerce landscape in Africa

E-commerce in Africa is experiencing a revolution driven by technology. However, challenges such as infrastructure limitations, cultural diversity, and online fraud need to be addressed. The future of e-commerce in Africa looks promising, with increased digital inclusion, expansion of services, innovations in last-mile delivery, cybersecurity focus, and the rise of local entrepreneurs. Overall, technology is driving the growth and potential of e-commerce in Africa.